Is it Time to Declutter Your Relationships? (Coaching Tools Review)

detoxify relationships

There has been a great deal of buzz lately about simplifying and decluttering our homes and spaces, and with good reason. There are a myriad of benefits that follow eliminating the junk that tends to accumulate in our lives.

In the process of taking stock of and paring down our belongings, we often confront the attachments and beliefs we hold in regards to these items, and by extension, that we hold about the intangibles in our lives.

The coaching method of choosing which items to keep and which to let go of often involves holding the item in question and discerning whether or not it brings joy.

Do you love the item?
Does it make you feel happy?
When was the last time you used it?

These are good questions, particularly for those of us who have a difficult time parting with our stuff. Learning to discriminate between something we’ve mere grown attached to from something that truly beneficial is a useful skill.

What I like most about coaching clients through the decluttering process is seeing these new skills and perceptions spill into other areas of their lives. Once their homes are tidy and sorted, and they are surrounded by only those things that truly benefit and enhance their well-being, clients often begin seeing – perhaps for the very first time – other aspects of their lives that might require a similar attitude of discernment.

One particular area that this spill-over seems to affect is relationships. Turning a discerning eye towards those people we surround ourselves with on a daily basis – our friends, family, coworkers and acquaintances – and determining which of those relationships serve us or hold potential.

How do we declutter our relationships?

We can’t exactly line up people and give each a quick squeeze to find out if we feel joy or not. Deciding which relationships to keep or let go of is obviously not quite as simple as choosing which flower vase goes in the garage sale.

However, we can do the next best thing; taking a detailed inventory of those people we spend the most time with, and then letting our hearts tell us which relationships truly bring us joy, and which do not.

I found a handy little page from The Coaching Tools Company called ‘Detox Your Toxic Relationships’ that proved quite useful for this somewhat daunting task.

coaching-tools-company-detoxify-relationships-worksheetPart of their Balance and Self-Care Toolkit, the relationship detox template provides a nicely organized place to list each relationship, along with a column in which to choose a numbered score from -5 to +5. The score is assigned based on how you feel when thinking about spending time with, or after spending time with each person on your list.

The score is assigned based on how you feel when thinking about spending time with, or after spending time with each person on your list.

Do you generally feel happier and more energized after spending time with this person, or do you feel drained or stressed? Do you have a lot of guilt or anxiety when thinking about spending time with this person? Basically, does this person or relationship enhance or bring joy to your life? If not, does it serve some other important or useful function that makes it worth maintaining? Examples of these might be mentor-type or work relationships.

If not, does it serve some other important or useful function that makes it worth maintaining? Examples of these might be mentor-type or work relationships.

The final column on the Detox sheet is titled ‘Action’, in which you or your client are guided to list a suggested course of action to be taken for each relationship. For those with a particularly low score, is there something that can be done to improve or repair the relationship? If not, is it perhaps time to let this relationship go, or at the very least, to give it less priority and time?

For those with high scores, are there opportunities for strengthening and reinforcing these beneficial and uplifting relationships? What adjustments can you make that might allow you to spend more time with these people? Or perhaps the action might simply be a show of appreciation for the value and joy they bring to your life.

Seeing a detailed and tangible summary of all of our key relationships provides a very useful snapshot of if and how our relationships are serving us, and where we might need to make adjustments. A list of mostly negative scores may give us a nudge towards finding and cultivating healthier, more supportive and more loving relationships, while seeing a spread of high positive scores may just serve to remind us to appreciate all that we already have.

While decluttering our relationships may be a little more complex and challenging than decluttering our wardrobes, the same principles apply: keep and maintain what serves, and brings joy. Work toward letting go of the rest.

Entrepreneur Magazine Endorses Life Coaching as a Worthy Career

Life coach career

Perhaps you have firsthand experience with a life coach or mentor, and feel inspired to help others.

Maybe you actively help your friends and family achieve their goals. It makes you feel good to help others, and now you are considering the possibilities of becoming a successful life coach.

If this sounds like you, you may also be wondering how to break into the profession and if you can be successful in it.  According to Entrepreneur Magazine, life coaching is a career path well worth exploring, considering 83% of individuals who seek the services of a life coach find satisfaction and would recommend it to others.

Entrepreneur.com, a well-respected publication carrying stories about entrepreneurship, small business management, and business in general, believes life coaching is a growing industry with a bright future.

Entrepreneur suggests the following when considering a profession in life coaching.

Don’t Rush Into a Life Coaching Business

Just like all other things in life, rushing headlong into the decision to become a life coach without doing your research can prove very expensive. You first want to fully understand what a life coach does and your reasons for becoming one.

Understanding what a life coach does not do is equally important.  Should you feel your reasons for becoming a life coach align with the industry, you can start to consider a certificate program.

Find the Right Life Coach Training Program for You

Finding the right program requires research but you can use your reasoning for becoming a coach to help find your program.

Above all, whichever program you chose, it should be accredited by the International Coach Federation (ICF). Unfortunately, some life coach training programs are not credible and may be scams altogether. Be skeptical. Do your homework.

You’ve already identified your reasons for wanting to become a life coach and have probably also identified the areas that most interest you. Life coaching covers all aspects of life, be it career development, coaching for personal health and welfare, or you may want to help younger people prepare for the road ahead.

As a life coach, you can specialize in select areas of coaching and development so look for credible certificate programs that cover your interests.

How will you deliver your life coaching services?

Today, you don’t have to rely on renting office space or traveling to your client’s homes or places of business to deliver services. Instead, you can leverage technology to help gain visibility and expand your potential client pool. Successful life coaches use several forms of media to provide their services including teleconferencing, social media, blog writing, podcasts, and YouTube videos.

Before you complete your certification and begin looking for and serving your clients, you should identify and become familiar with the types of media you will use to build your career.

Remember, the more avenues you use to share your services and success stories, the more likely you are to reach new clients.  Word of mouth is also a vital factor in your success.  Having additional visibility beyond client referrals helps to legitimize your position as a life coach in the eyes of your potential new clients.

Finish your certification and get ready to start your business

Once you’ve figured out how you will deliver your services you should complete your certificate and build your presence; online and offline. Providing credible information on your website and using multimedia channels, such as Facebook, Twitter, and Instagram will help you develop an online presence.

In your community, you may be able to reach out to local schools and career centers to offer information seminars to help develop a client base. Offering services to your friends and family are also a great way to gain experience (careful not to push boundaries). You may also volunteer your services to help establish yourself and break into your new field.

If you chose to showcase some of your success stories on your website or through another form, always get permission from your clients and use their initials or an alias to protect their identity. Developing and showing off your experience through several marketing channels will help you establish yourself as an expert in your field but remember, you must be patient.  Nothing happens overnight.

From a budding industry established some twenty years ago to its current-day strength, life coaching has penetrated all aspects of life and development with great success. Yes, it took a while to get to this point, but we’re here.

The future of the life coaching industry is bright.

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A Review of Adam Sicinski’s IQ Matrix

By Hannah Rowanwood

I have to admit, when I first laid eyes on the behemoth that is Adam Sicinski’s MasterMind Matrix, I was a little overwhelmed. Ok, a lot overwhelmed. Reading through the blog entry describing the scope and depth of the information it contained didn’t really ease the sensation, and I began to feel as though I had just taken the red pill.

Not one to back away from a challenge, I decided on a different approach to my investigation, and started at the beginning – the IQ Matrix website – which in its own right is a wonderful rabbit hole of information and content. Here, I was able to learn a little more about mind maps, and what the big fuss is about these diagrammatic tools.

A mind map, according to IQ Matrix, is ‘a diagram or picture used to visually outline information’. Evidently, the use of mind maps dates back to the 3rd century, but they have only recently gained scientific merit for their profound ability to effectively transmit bulky or complex concepts in a simple, understandable manner.

Though Adam is not the first to create mind maps (perhaps originated by Porphyry of Tyros, a noted thinker of the 3rd century), he has definitely created the magnum opus of them all.

The MasterMind Matrix is a truly monumental map encompassing what seems to be every gem, technique or tool from every important work and author on the subjects of the human psyche, personal development, neuroscience, quantum and cognitive psychology, NLP and life coaching ever written.

The MasterMind Matrix is a truly monumental map encompassing what seems to be every gem, technique or tool from every important work and author on the subjects of the human psyche, personal development, neuroscience, quantum and cognitive psychology, NLP and life coaching ever written. Combined with his own significant experience as a life skills coach, Adam has somehow put all of this information and wisdom into one huge, crazy, colourful, complex mind map… AND managed to make it understandable and easy to navigate!

Now, I should mention that the IQ Matrix store offers a vast array of smaller mind maps on an exhaustive list of topics, all aimed at assisting the aspiring life coach (or those interested in self-coaching) in helping themselves or others understand the human condition and improve quality of life. But the MasterMind Matrix – the mother ship – had me in its spell.

Using the Matrix was an experience somewhere between reading a complex treasure map, and playing a very long game of Dungeons and Dragons. It was intimidating, and still a little overwhelming in its scope, but I felt drawn into ‘playing’ it. In fact, several of the many positive testimonials on the IQ Matrix website referred similarly to this feeling of wanting to go on some sort of epic journey of self-discovery, taking a new section of the map each day and exploring it before moving onto the next.

As the adventurer, one could choose to stay on the surface, skimming the map’s compelling (and often humorous) visuals for a sense of things at a glance, or dive deeper into the vast quantities of wisdom contained within each point, as needed or desired.

To ‘play’ with the smaller, single topic maps, and to gain the most benefit from them, Adam suggests following the actionable steps (the black lines within any given map) for just 15 minutes a week. Who knew self-growth and discovery could be so engaging? It felt like playing a board game for the psyche.

According to his bio, Adam spent many years collecting and collating the information that was to become the MasterMind Matrix, and it is this all-encompassing chart that forms the basis of each and every one of the over 300 individual mind maps currently being offered in the IQ Matrix e-commerce store.

Once in the store, one can browse by category (i.e. Career Success, Life Coaching, Goal Setting) and purchase bundles of related maps, or select single maps of particular interest (i.e. Coping with Grief, Being More Thoughtful, or Dealing with Bullies). Prices are very reasonable ($7.00 US for a single mind map; $30 to $100 US for bundles), and the electronic downloads are instant, and each fits on a single sheet of paper for ease of use, viewing and printing (with the exception of the MasterMind Matrix, for which I believe full-colour printed copies are available for purchase as a part of the MasterMind Matrix bundle).

Another of the many aspects of Adam and the IQ Matrix site that impressed me was the wealth of information he and his team offer free of charge. One can download over 30 free individual mind maps on a variety of self-growth topics, or browse the MasterMind Matrix Knowledge Base for an extensive glossary of the terms and concepts listed on the various maps. Once you’ve become a member, most bundle purchases also come with a lifetime of free updates and other bonus material.

Though my initial investigation and overview of the IQ Matrix material was relatively cursory, I very quickly got a sense of the vast potential it holds, both for personal growth and development, and as an aspiring life coach. There are individual maps for every conceivable life coaching scenario, as well as a comprehensive collection of maps designed to support the life coach in his or her coaching practice through development of necessary skills, life coaching approaches, how to structure a first coaching session, and even addressing life coaching mistakes.

Looking through the selection of maps and reading through Adam’s personal account of his struggles to start and build his own Life Coaching practice gave me such a feeling of possibility – finally, a clear and structured framework for coaching! The maps could easily be used as study and preparation guides for new coaches, or they could be printed and worked on directly with a client. Other maps could be easily accessed as new client issues emerged, for ongoing support in one’s coaching practice.

So, if you’re looking for the quintessential operating manual for being human, or seeking a structured framework for building and supporting your new Life Coaching practice, (or maybe just wanting to relive your Dungeons and Dragons days), I highly recommend visiting Adam Sicinski’s IQ Matrix site today.

Four Ways Private Yoga Sessions Represent a Breakthrough Form of Coaching

private yoga sessions

Guest submission by Bri Jackson

Note: The benefits of a consistent yoga practice are vast and well supported. Increased physical and mental flexibility, decreased pain and inflammation, improved digestion and circulation, and cultivation of a more authentic, healthy and focused life are among the advantages a personal yoga practice can deliver.

In this post we will reveal:

You may be feeling apprehensive about taking your first group yoga class, but that doesn’t mean you have to delay getting started. Growing in popularity, private yoga sessions are a wonderful way to practice.

Here are four reasons this is the case.

1. Break the Ice with a Private Yoga Session

In group settings, yoga instructors do their best to welcome and prepare each student for their practice, but if it’s your first experience with yoga, then you may feel a bit disoriented as the group session begins. It takes a few classes to get into the “flow” of listening to your instructor’s verbal cues and then applying them to your body. Even then, it’s quite normal to second guess yourself.

In reality, it’s no biggie. Everyone in the room started somewhere, but a few private sessions can provide a proper welcome and serve as a solid foundation for your practice.

In a private yoga session, you’ll have the opportunity to discuss the reasons you’re feeling apprehensive and ask questions without distraction or social pressure. In a one-to-one setting, your instructor can reassure you and provide both verbal cues and physical touch (with your permission) to assist you in each asana (physical posture).

After a few one-on-one yoga sessions with a caring instructor you’ll be comfortable taking on your first class experience.

2. Fuller Experience with the Eight Limbs of Yoga

While the majority of yoga classes place focus on asana (physical posture), there are other aspects of yoga that serve a purpose in designing a balanced life.

These aspects are known collectively as the Eight Limb Path of Yoga. Physical postures are the third limb of the Eight Limb Path.

Here are the Eight Limbs of Yoga:

1. Yama (how to treat others)
2. Niyama (how to treat self)
3. Asana (physical posture)
4. Pranayama (breath control)
5. Pratyahara (sensory detachment)
6. Dharana (focus)
7. Dhyana (meditation)
8. Samadhi (divine acceptance).

The majority of yoga classes offered in gym settings are focused solely on asana (physical posture) and building strength. Unless you’re attending a class that is specifically focused on one of the other limbs of yoga, then it’s not likely that you’ll get the chance to explore and benefit from these other aspects of the practice.

Private sessions provide the opportunity to explore the entirety of what yoga offers in a setting where you have the instructor’s full attention.

3. Getting Exactly What You Need

individual yoga instructionYoga is widely transformational and restorative; therefore, a practice tailored to your individual needs can have a deep and lasting impact on your life. This is the main benefit of investing in a series of private yoga sessions.

Not only can you discuss your health history in a private setting, but you’ll also have the chance to share your energetic and emotional history with your instructor. Your needs change from day to day and your teacher can tailor each private session to your needs for that day. Perhaps you’ve had a recent breakup – your private instructor knows that you need some heart openers in your practice.

Maybe you’re exhausted from a huge project deadline at work – then your instructor might lead you through a stress-reducing restorative practice. Digestive trouble? Your instructor can take you through a series of gut stimulating postures.

Perhaps you’re ready to let go of trauma from childhood experiences – your instructor knows yoga massages or hip openers that will gently assist you and can be there to support you through the process of releasing.

4. Expanding your Yoga Skills

If you’ve been attending class on a regular basis and you’ve set the intention to deepen your practice, private yoga sessions can help nurture that.

Perhaps you want to know more about breath work and meditation, or inversions and arm balances. Maybe there’s an area in which you’ve been feeling stuck. Try meeting with someone who can guide you towards expansion in those arenas!

There are so many directions you can take through private yoga sessions. They may provide a solid foundation to begin your practice or an invigorating way to deepen your experience of yoga both on and off the mat.

Bri Jackson is a New York-based personal trainer, registered yoga instructor, and mama of three who has maintained a 100-pound weight loss for over five years. She is passionate about sharing simple fitness, wellness, and silver linings with men and women who are ready to take back their health one meal, one movement, and one meditation at a time.

Website: http://brittgotfit.com
Instagram: https://www.instagram.com/brittgotfit

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Wellness Coaching Continues to Appear in Mainstream Press

wellness coaching mainstream press

This is good news for consumers and for the life and wellness coaching industry. The world needs more coaching. Coaches take notice!

More and More People Suffer from Burn Out

Gone are the days where you would work your normal shift, go home, and relax. More people are working around the clock, as the cost of living increases but wages remain stagnant. And we seem to need to be continually engaged in digital media, which introduces the risk of higher stress among heavy users.

Millennials often look into self-employment to find job satisfaction, running their own business while they have a minimum wage job to make ends meet. More people are now burned out and completely stressed. While they know that stress is harmful to the body—a silent killer—they don’t feel like they can slow down. But they know they need to find a way before they are become exhausted.

Mainstream media is picking up on the need for health coaches. There are now more reports about foods that help prevent chronic disease and restore energy. There is a larger focus on reducing stress. The media is looking into more scientific journals to gather all the data needed to help people create a more enjoyable life.

Doctors and Nurses Are Often Too Booked Up to Help

It shouldn’t be that surprising that wellness coaching has made it to mainstream media like CNN. There is a chronic problem of time available with doctors. Your own family practice may not have adequate time to see you about your chronic illnesses, except for the odd check-up just to make sure you’re on the right medication.

The world of private health coverage and medical care is consistently changing. Costs are rising, and people are left with debilitating chronic conditions that leave them financially stressed. Of course, that leads to more stress overall, contributing to more health problems in the future.

It Starts with Mind and Body Health

Wellness coaches open your mind to new possibilities for getting rid of the burn out felt on a daily basis and many publications want to help you to outgrow mind and body habits that lead to burnout.

The mainstream media, such as the CNN post hyperlinked above, has picked up on this trend. Mainstream journalists are catching on – they know more people are putting mind and body health first, as science proves your mental state affects your physical state.

More publications are sharing wellness coaching tips and it is set to continue. Good news for the life and wellness coaching industry!

Also read: How to Use Life Coach Spotter to Grow your Coaching Practice

How to Use Life Coach Spotter to Get New Clients

life-coach-marketing

Life Coach Spotter review by Mike Bundrant

In this article:

• The problem many new life coaches have: Finding clients
• A brief overview of the life coaching website, Life Coach Spotter
• How Life Coach Spotter works for life coaches and clients
• A case study with four leads from Life Coach Spotter
• How Life Coach Spotter might work in an overall life coach marketing plan

The BIG Problem Life Coaches Have

Having trained life coaches since the late 1990’s. I know the number one challenge facing every life coach: How to get new clients.

It’s no small challenge. Once you’ve invested in training, often spending thousands of dollars and hundreds of hours studying, you want to make your dream of being a successful life coach come true. And precious few people in the coach marketing industry will tell you how hard it is to start a successful business in this niche.

If you need to know how to get new life coaching clients, you should at least consider purchasing leads. That’s right. Pay a relatively small fee for the opportunity to speak to someone who is actively seeking a life coach.

Buying leads is tricky at best, which is why I insisted on testing Life Coach Spotter myself for a full year before recommending it to anyone, especially iNLP Center students. I’ll give you the results of my experiment in this post.

A Brief Overview of Life Coach Spotter

Life Coach Spotter is a website that allows people searching for a life coach to connect with coaches who may be able to help them. I don’t remember how I came across it but ended up reaching out to the founder, Tom Casano, to learn more.

I’ve interacted with Tom for many months now. I also asked Tom to send me several references before I began using his service. Normally I wouldn’t do this before trying out an inexpensive service, but when you refer your own clients to a business, you want to know for sure they are going to be well-received and treated fairly.

I received around 10 emails from life coaches who use Life Coach Spotter. They sang Tom Casano’s praises and swore by the service Life Coach Spotter offers. Of course, Tom wasn’t going to ask disgruntled coaches to email me. We know the drill, right?

Still, the volume of emails I received was impressive. I learned there are indeed coaches who use the service successfully and were willing to vouch for Tom’s integrity.

The real test was still to come: my own experiments with the Life Coach Spotter service.

How it Works

How Clients Use Life Coach Spotter

The life coach spotter website content is mostly geared toward people who are seeking a life coach. These potential clients use search terms like “how to find a life coach.” Life Coach Spotter comes up pretty well for a variety of terms such as this.

When those seeking a coach browse Life Coach Spotter and like what they see, they have the opportunity to be contacted by a life coach. There’s no cost or obligation to these prospective coaching clients. If they want a life coach to get in touch with them and set up a time to talk about coaching, they can submit a simple form with their email address and some brief information about what they are seeking.

After submitting the form, prospective clients wait for an email from a life coach offering to set up a time to discuss coaching. Simple.

How Life Coaches Use Life Coach Spotter

If you’re a life coach looking for new clients, you can register to be a coach on Life Coach Spotter. When you do this, you will have the chance to contact prospective clients who have filled out the above-mentioned form. You can be one of the coaches who responds when clients ask to be contacted.

This is where Life Coach Spotter gets paid. When you receive notice that a new client has inquired about coaching, you may then place a bid on the lead. As a Life Coach Spotter registered coach, I get several emails every day with potential new clients. I can place a bid on any or all of them, based on the information provided.

This initial email gives you the potential new client’s first name, with a little information about what he or she is searching for in a life coach. Here’s a screenshot from an actual Life Coach Spotter lead I received yesterday.

life coach spotter lead

 

Read the lead and decide if this sounds like someone you want to contact. If so, you can log into your account and place a bid on the lead. It costs money to get a lead. You must preload funds into your account via PayPla before you can bid. Bids start at $15 USD and go up from there. I’ve never paid more than $20 for a lead.

The bidding window for each lead is open for just 30 minutes from when the lead arrives. If you miss that tight window, you cannot bid on the lead in question. If you do bid, you’ll know quickly whether or not you won a chance at the client. Every lead goes to the three highest bidders among the Life Coach Spotter coaches who bid for any given lead.

You read that right. If you win a bid, you have just purchased a chance, along with two other Life Coach Spotter coaches, to life-coaching-leads-bidwin the client. Now, you’re in a friendly competition with (you never find out who) other coaches who have just bought the same lead and want the client, too.

No offense intended, but if you think this is unfair or a little cutthroat, then you are as naïve as the day is long. I used to advertise a franchise offering on sites that sell leads to franchisors.

Now, THAT business is dog-eat-dog! When you’re a franchisor, you’re up against dozens, if not hundreds of competitors and the referral sites automatically send your precious prospects (that you paid for) to your competitors who advertise on the same franchise portal. Insane.

Life Coach Spotter is more than fair. After all, the client needs to have a choice and will investigate other life coaches anyway. If a client is right for you, Life Coach Spotter gives you a very reasonable shot at proving it.

That’s how it works. Clients come to Life Coach Spotter to inquire. Registered coaches pay for the opportunity to contact those clients. If you’re a coach, you’ll get leads, period. Registration as a coach is free and there is never an obligation to bid on leads.

A Case Study with Four Leads from Life Coach Spotter

Over a period of one year, May 2016 – May 2017, I purchased four leads from Life Coach Spotter.

Before I spill the beans about what specifically happened with each lead, you should know this:

The only reason I purchased these leads was to learn the system and decide if I’d recommend Life Coach Spotter to iNLP Center life coaching students.

I didn’t really have room in my limited coaching practice but made room for one new client at a time to do this test. This put me in an interesting position. I wasn’t desperate and didn’t care, honestly, whether or not the system panned out.

This turned out to be an advantage, as I was willing to just follow Tom’s recommendations for how to treat leads, rather invent something new that I might have thought would work better.

life coach marketing case studyHere are the results:

Lead #1
I paid $15 for this lead and never heard back from the client. Nothing.

Loss: $15

Lead #2
I paid $15 for this lead and got the client!

She coached with me for two sessions at $75 each. FYI, I lowered my rates from $125/hr to $75 spontaneously when she mentioned in the introduction call that money was tight. Normally, I’d refer her to less expensive coaches, but in this case I just wanted to get a Life Coach Spotter client!

Profit: $135 (Revenue: $150 – $15 for the lead).

Lead #3
I paid $20 for this lead

The client responded to my first email contact, but not the second.
I assumed he had chosen another of the coaches who won the bid.

Loss: $20

Lead #4
I paid $20 for this lead.

The client responded to my first email, and we emailed back and forth over a week’s time. After that, she scheduled a free, 20-minute call and signed on as a client. She participated in 12 coaching sessions at $125 per session. And she was an excellent client!

Profit: $1480 ($1550 in coaching less $20 for the lead)

GRAND TOTALS

Investment in leads: $70
Coaching Fees: $1650
Gross Profit: $1580
Return on Investment: 2,257.14%

(If only my retirement accounts did so well.)

How Life Coach Spotter Could Work in an Overall Marketing Plan

If I were assertively adding clients to my roster, I would invest further into the Life Coach Spotter system. I’ve only purchased four leads, so I don’t know that I’d be ready at this point to go all in. I also wouldn’t plan on building an entire life coaching business around it.

I’d do something like this:

Devote $500 to buying as many leads that seem to be a fit during a month or so. I wouldn’t judge it further until I knew the ROI for that investment. If the return were anything close to my previous results, then I’d set a max budget, given other marketing projects and just work it as a system until no longer needed.

I feel good about suggesting others do the same. Meaning, start small and from a place of non-desperation. See what happens then ramp up or cut losses accordingly.

Risks, Warnings, and Random Thoughts

Don’t invest money you cannot afford to lose. It should be part of a marketing budget. Marketing dollars of any kind represent an inherent (and high) risk.

There is no guarantee that all Life Coach Spotter leads are legitimate. When I mentioned this to Tom – actually I didn’t have to bring it up – he offered up this reality without being asked. Tom does not have control over who fills out a form on his website. A percentage of the leads are going to be bogus. I don’t know what percentage are solid leads. That’s life.

The right perspective on buying leads…

Big picture. Don’t count on any single lead panning out. Count on a small percentage of leads converting into clients over time.

If you’re a life coach, you charge enough (or should) to more than cover this relatively low cost for leads, including the bad ones. A new client who coaches for an average length of time with you should represent at least $1000. If you convert one in ten leads, you are still way ahead of the game.

Don’t count on one marketing source to feed your business. You should develop several sources of clients, including referrals, speaking engagements, advertising funnels, search engine optimization for your specific niche, your own mailing list, etc…Life Coach Spotter is one of several potential sources of clients.

How you handle the leads you win makes ALL the difference. I followed Tom’s suggestions regarding what to say to prospects in the first and second emails. It worked. The biggest mistake would be to blow your chances with a lead because you overwhelm them with too much information in the first email, for example. You have to give them compelling bite-size emails at first.

Marketing = Hard Work + Time

marketing hard work - effort

If you don’t invest some cash and work your tail off with smart marketing strategies, how do you expect to grow your business?

Nobody cares that you’re a life coach, honestly. Worse, life coaching doesn’t even mean much to most people. To get clients, you’ve got to become an expert marketer, get your message right and take the risks necessary to grow a business, little by little, over time.

It’s worth doing. And it’s the only way to succeed.

Finally, if you decide to try Life Coach Spotter based on this review, I hope your results are as promising mine were. But it’s critical to understand the following: There are no guarantees. You may invest your marketing dollars and have ZERO results with Life Coach Spotter. A lot of factors, including the way you interact with the leads, determine success.

Beyond that, my experiment with four leads doesn’t even come close to proving the concept. I may have a knack for closing life coaching sales. I may have just gotten lucky. 

You never know.

Neither Life Coaching Press nor Mike Bundrant has any affiliation or business interest with Life Coach Spotter. This article is a non-commercial review that is independent of Life Coach Spotter and Tom Casano. No funds or favors were or will be exchanged as motivation to write this review. 

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